Pinnacle SEO Command Center
mypinnacleroofing.com — Pinnacle Roofing & Siding
Last updated: 2026-05-17 14:34 UTC
Health Score
100
All routes returning 200
Domain Rank
30/100
Total Backlinks
403
188 unique referring domains
Spam Score
12/100
Healthy (under 30 = clean)
Weekly Clicks
25
vs. baseline 29 — recovering
Keyword Watchlist — starred from any table
Star any keyword to track it here.
Action Queue — auto-derived
1
Push (unknown page) for "pinnacle roofing" (P10.5 → top 10 target)
171 impressions · 8 clicks (14d)
2
Push /blog/gutter-guards-comparison-guide-for-2025 for "consumer reports gutter guards 2025" (P11.4 → top 10 target)
37 impressions · 1 clicks (14d)
3
Push (unknown page) for "roofing companies northwest arkansas" (P13.1 → top 10 target)
21 impressions · 1 clicks (14d)
4
Watch roofing companies in arkansas — "roofing companies in arkansas" jumped +7.9
#28.9 → #21 · monitor for stability
5
Watch roofing companies — "roofing companies" jumped -20
— → #5.5 · monitor for stability
6
Watch cheapest roof replacement near me — "cheapest roof replacement near me" jumped -20
— → #1.5 · monitor for stability
7
Watch /service-areas/springdale — "pinnacle roofing springdale ar" jumped -20
— → #4.9 · monitor for stability
Click & Impression Trend (14-day)
Clicks (last 7d): 30 +0% vs prior 7d (30)
Impressions (last 7d): 8,372 +66% vs prior 7d (5,029)
Total Traffic — last 14 days, all sources (Google Analytics)
Sessions939
Users911
Pageviews2,229
Engagement35.3%
Avg Session3m 31s
Sessions by Channel
| Channel | Sessions | Users | Pageviews | Engagement |
|---|---|---|---|---|
| Unassigned | 422 | 479 | 573 | 0.0% |
| Direct | 285 | 269 | 1,222 | 0.0% |
| Organic Search | 104 | 68 | 206 | 0.0% |
| Paid Search | 76 | 48 | 137 | 0.0% |
| Referral | 32 | 28 | 63 | 0.0% |
| Organic Social | 18 | 17 | 24 | 0.0% |
| 2 | 2 | 4 | 0.0% |
Daily Sessions
Phone Calls — last 14 days (CallRail tracking)
Total Calls0
Answered109 (0.0%)
First-time Callers90 (0.0%)
Avg Duration0s
Calls / DayNaN
Calls by Source
| Source | Calls | % of Total | First-time |
|---|---|---|---|
| Google My Business | 0 | 0.0% | 0 |
| Google Ads | 0 | 0.0% | 0 |
| Direct | 0 | 0.0% | 0 |
| Facebook Ads | 0 | 0.0% | 0 |
| Bing Organic | 0 | 0.0% | 0 |
| Google Organic | 0 | 0.0% | 0 |
Daily Call Volume
Keyword Movement (week-over-week)
Wins — up 3+ positions or entered top 20
| Keyword | Prior | Now | Δ | Page | Cl | Impr | ||
|---|---|---|---|---|---|---|---|---|
| ☆ | roofing companies | — | #5.5 | -20 | — | 2 | 34 | ↗ GSC |
| ☆ | cheapest roof replacement near me | — | #1.5 | -20 | — | 1 | 2 | ↗ GSC |
| ☆ | pinnacle roofing springdale ar | — | #4.9 | -20 | /service-areas/springdale | 1 | 7 | ↗ GSC |
| ☆ | roofing companies near me | — | #5.3 | -20 | — | 1 | 103 | ↗ GSC |
| ☆ | roofing companies northwest arkansas | — | #13.1 | -20 | — | 1 | 21 | ↗ GSC |
| ☆ | roofing companies springdale ar | — | #3 | -20 | /service-areas/springdale | 1 | 133 | ↗ GSC |
| ☆ | siding installer | — | #1 | -20 | /blog/siding-company-refresh | 1 | 1 | ↗ GSC |
| ☆ | who owns pinnacle roofing | — | #3.5 | -20 | — | 1 | 2 | ↗ GSC |
| ☆ | roofing companies in arkansas | #28.9 | #21 | +7.9 | — | 1 | 7 | ↗ GSC |
Watch — down 3+ or fell out of top 20
| Keyword | Prior | Now | Δ | Page | Cl | Impr | ||
|---|---|---|---|---|---|---|---|---|
| ☆ | pinacle roofing | #12.8 | — | -99 | — | — | — | ↗ GSC |
| ☆ | roofing companies fayetteville ar | #6.2 | — | -99 | /service-areas/fayetteville | — | — | ↗ GSC |
| ☆ | siding fayetteville ar | #13.3 | — | -99 | /service-areas/fayetteville | — | — | ↗ GSC |
| ☆ | pinnacle roofing and exteriors | #6.8 | #33.3 | -26.5 | — | 1 | 3 | ↗ GSC |
| ☆ | pinnacle roofing and construction | #2.9 | #10 | -7.1 | — | 3 | 11 | ↗ GSC |
Service Line Performance — last 14 days
| Service Line | Pages | Impressions ▼ | Clicks | Avg Pos | Share |
|---|---|---|---|---|---|
| Siding | 1 | 2,869 | 1 | 62.0 | 82% |
| Service Areas | 3 | 632 | 2 | 24.8 | 18% |
| Roofing | 0 | 0 | 0 | — | 0% |
| Gutters | 0 | 0 | 0 | — | 0% |
| Storm Restoration | 0 | 0 | 0 | — | 0% |
Ranking Distribution (tracked keywords) — click a tier to expand
Local Pack Geogrid — 25-point map centered on Springdale HQ · click a pin for detail
NWA SERP Snapshot — Pinnacle's organic rank vs top NWA competitors (Arkansas SERP)
Scan date 2026-05-07 · Location: Arkansas (DataForSEO location_code 21135) · refreshes daily
Roofing
"roofing contractor northwest arkansas"
Pinnacle: #31 · 30 total results in top 30
Top Local Competitors
| #4 | Foster Roofing | NW Arkansas & River Valley Roofing |
| #5 | Brown Boys Roofing: Roofing Company in Bentonville & NWA |
| #7 | Superior Roofing |
| #9 | David's Roofing |
| #11 | NWA Roofing: Roof Installation Rogers AR |
| #13 | Perry Roofing Company |
| #19 | Bryant Roofing | NWA |
| #20 | TFThompson Roofing Company |
| #21 | Shewmaker Roofing LLC |
| #24 | Element Roofing of NWA |
Siding
"siding contractor northwest arkansas"
Pinnacle: #20 · 30 total results in top 30
Top Local Competitors
| #5 | Northwest Arkansas Windows and Siding |
| #6 | Xtreme Exteriors |
| #8 | Brody Allen Exteriors |
| #11 | NWA Roofing Siding and Gutters |
| #14 | America's Best Choice Siding and Windows |
| #18 | Able Roofing |
| #19 | ProClad |
| #20 | Pinnacle Roofing & Siding (siding page) |
| #23 | Perry Roofing |
| #24 | Martins Stucco |
Gutter
"gutter installer northwest arkansas"
Pinnacle: Not in top 30 · 30 total results in top 30
Top Local Competitors
| #5 | Gutter Perfection |
| #6 | Legacy Gutters NWA |
| #8 | Chappell Gutter & Exterior |
| #10 | Just Gutters NWA |
| #11 | Expert Roofing & Gutters |
| #15 | Ideal Structures |
| #21 | Hog Trough Seamless Gutters |
| #22 | Brothers That Just Do Gutters |
| #23 | NWA Gutter Systems |
| #25 | Arkansas Insulation |
Competitor Frequency — top 15 NWA businesses across all 3 keywords
Aggregated across 3 keywords. Counts how many of those SERPs each business appears in (top 30).
| # | Business | Appearances | Best Rank | Avg Rank |
|---|---|---|---|---|
| 1 | Brown Boys Roofing: Roofing Company in Bentonville & NWA | 2/3 | #5 | 5 |
| 2 | Chappell Gutter & Exterior | 2/3 | #8 | 8 |
| 3 | Expert Roofing & Gutters | 2/3 | #11 | 11 |
| 4 | Perry Roofing Company | 2/3 | #13 | 18 |
| 5 | Able Roofing | 2/3 | #18 | 18 |
| 6 | Arkansas Insulation | 2/3 | #25 | 25 |
| 7 | 2/3 | #28 | 28 | |
| 8 | Foster Roofing | NW Arkansas & River Valley Roofing | 1/3 | #4 | 4 |
| 9 | Northwest Arkansas Windows and Siding | 1/3 | #5 | 5 |
| 10 | Gutter Perfection | 1/3 | #5 | 5 |
| 11 | Xtreme Exteriors | 1/3 | #6 | 6 |
| 12 | Legacy Gutters NWA | 1/3 | #6 | 6 |
| 13 | Superior Roofing | 1/3 | #7 | 7 |
| 14 | Brody Allen Exteriors | 1/3 | #8 | 8 |
| 15 | David's Roofing | 1/3 | #9 | 9 |
Top Pages (last 14 days by impressions)
| Page | Impr | Clicks | Pos |
|---|---|---|---|
| /?utm_campaign=gmb | 4,381 | 37 | 1.9 |
| / | 3,598 | 14 | 27.4 |
| /services/siding | 2,869 | 1 | 62.0 |
| /blog/gutter-guards-comparison-guide-for | 562 | 1 | 19.2 |
| /blog/now-what-is-siding-on-a-house | 393 | 0 | 14.2 |
| /service-areas/springdale | 329 | 2 | 30.6 |
| /contact | 205 | 1 | 7.5 |
| /service-areas/centerton/ | 203 | 0 | 16.1 |
| /blog/how-long-does-vinyl-siding-last | 176 | 0 | 61.8 |
| /meetings/inital-appointment/sales | 124 | 0 | 13.1 |
| /blog/best-roof-shingles | 107 | 0 | 35.2 |
| /service-areas/fayetteville | 100 | 0 | 23.2 |
| /financing/ | 82 | 1 | 22.2 |
| /about-us | 78 | 0 | 20.9 |
| /blog/siding-company-refresh-vinyl-sidin | 53 | 1 | 35.9 |
Top Queries (last 14 days)
| Query | Impr | Clicks | Pos | ||
|---|---|---|---|---|---|
| ☆ | pinnacle roofing | 171 | 8 | 10.5 | ↗ GSC |
| ☆ | pinnacle roofing and construction | 11 | 3 | 10.0 | ↗ GSC |
| ☆ | roofing companies | 34 | 2 | 5.5 | ↗ GSC |
| ☆ | roofing companies springdale ar | 133 | 1 | 3.0 | ↗ GSC |
| ☆ | roofing companies near me | 103 | 1 | 5.3 | ↗ GSC |
| ☆ | consumer reports gutter guards 2025 | 37 | 1 | 11.4 | ↗ GSC |
| ☆ | roofing companies northwest arkansas | 21 | 1 | 13.1 | ↗ GSC |
| ☆ | roofing contractors in arkansas | 12 | 1 | 33.3 | ↗ GSC |
| ☆ | pinnacle roofing springdale ar | 7 | 1 | 4.9 | ↗ GSC |
| ☆ | roofing companies in arkansas | 7 | 1 | 21.0 | ↗ GSC |
| ☆ | house siding companies near me | 3 | 1 | 59.3 | ↗ GSC |
| ☆ | pinnacle roofing and exteriors | 3 | 1 | 33.3 | ↗ GSC |
| ☆ | cheapest roof replacement near me | 2 | 1 | 1.5 | ↗ GSC |
| ☆ | who owns pinnacle roofing | 2 | 1 | 3.5 | ↗ GSC |
| ☆ | siding installer | 1 | 1 | 1.0 | ↗ GSC |
Competitor Gap — top 60 by search volume
Compared against: roofwithfoster.com, brownboysroofing.com, firststarexteriors.com, davidsroofinginc.com
| Keyword | Our Pos | Their Pos | Domain | Search Vol | |
|---|---|---|---|---|---|
| attic problems | 70 | 90 | firststarexteriors.com | 0 | ↗ GSC |
| roofing arkansas | 97 | 73 | roofwithfoster.com | 0 | ↗ GSC |
| arkansas roofers | 40 | 11 | roofwithfoster.com | 0 | ↗ GSC |
| roofing arkansas | 97 | 51 | brownboysroofing.com | 0 | ↗ GSC |
| arkansas roofing companies | 111 | 39 | brownboysroofing.com | 0 | ↗ GSC |
| roofing arkansas | 97 | 17 | davidsroofinginc.com | 0 | ↗ GSC |
| arkansas roofers | 40 | 18 | davidsroofinginc.com | 0 | ↗ GSC |
| roofing companies in arkansas | 67 | 22 | davidsroofinginc.com | 0 | ↗ GSC |
| arkansas roofing companies | 111 | 20 | davidsroofinginc.com | 0 | ↗ GSC |
| roofing company springdale ar | 26 | 7 | roofwithfoster.com | 0 | ↗ GSC |
| roofing company springdale ar | 26 | 9 | davidsroofinginc.com | 0 | ↗ GSC |
| roofing springdale ar | 21 | 45 | roofwithfoster.com | 0 | ↗ GSC |
| roofers springdale ar | 11 | 16 | roofwithfoster.com | 0 | ↗ GSC |
| roofers springdale ar | 11 | 31 | brownboysroofing.com | 0 | ↗ GSC |
| roofing springdale ar | 21 | 30 | brownboysroofing.com | 0 | ↗ GSC |
| roofers in fayetteville ar | 33 | 46 | roofwithfoster.com | 0 | ↗ GSC |
| bentonville roofing | 35 | 9 | brownboysroofing.com | 0 | ↗ GSC |
| roofing bentonville ar | 26 | 7 | brownboysroofing.com | 0 | ↗ GSC |
| roofing rogers ar | 20 | 31 | brownboysroofing.com | 0 | ↗ GSC |
| roofers in rogers ar | 46 | 22 | brownboysroofing.com | 0 | ↗ GSC |
| roofers fayetteville ar | 56 | 39 | brownboysroofing.com | 0 | ↗ GSC |
| roofers rogers ar | 38 | 28 | brownboysroofing.com | 0 | ↗ GSC |
| roofers in fayetteville ar | 33 | 48 | brownboysroofing.com | 0 | ↗ GSC |
| bentonville roofing | 35 | 15 | davidsroofinginc.com | 0 | ↗ GSC |
| roofing bentonville ar | 26 | 19 | davidsroofinginc.com | 0 | ↗ GSC |
| roofing rogers ar | 20 | 12 | davidsroofinginc.com | 0 | ↗ GSC |
| roofers in rogers ar | 46 | 45 | davidsroofinginc.com | 0 | ↗ GSC |
| roofers fayetteville ar | 56 | 17 | davidsroofinginc.com | 0 | ↗ GSC |
| roofers rogers ar | 38 | 18 | davidsroofinginc.com | 0 | ↗ GSC |
| roofers in fayetteville ar | 33 | 13 | davidsroofinginc.com | 0 | ↗ GSC |
On-Page Warnings
| Category | Severity | Count | Examples |
|---|---|---|---|
| Title length | LOW | 0 | — |
Alert History (14-day)
Clean
Alert fired
No data
Backlinks Profile
Platform Mix
unknown
204
cms
106
blogs
104
organization
77
news
7
message-boards
3
ecommerce
2
Country Mix
US
140
Unknown
126
WW
64
UA
10
DE
4
IO
4
GB
2
BE
2
ID
1
CO
1
TLD Mix
com
302
org
11
net
8
info
6
us
4
io
4
pages.dev
3
be
2
party
2
de
2
Open PRs
No open PRs.
This week's recommended action
Watch /services/siding — it has 6,615 impressions at avg position 66.5 over the last 14 days. PR #13 (siding cross-linking, merged 2026-04-23) should start moving this number toward the top 30 over the next 3-4 weeks.
If position stays above 50 by mid-May, time to add fresh siding-specific blog content as the next lever.